Film Marketing Review - The One About 'The Matrix'
This film was quite simply a cinematic triumph in 1999 as the world entered the new Millennium.
'The Matrix' won 4 Oscars, grossed over $463 million on a budget of $63 million, and was the first DVD to sell over 3 million copies.
Pascal Fintoni and Roger Edwards look back at their experience of seeing 'The Matrix' for the first time, the unforgettable slow motion fight sequences, the outfits and accessories, the great quotes from this movie, including:
“Free … your … mind”, “Dodge this”, “There is no spoon”, “Don’t think you are – know you are”, “Welcome … to the real world”, “I know kung fu”, and “You take the red pill – you stay in Wonderland and I show you how deep the rabbit-hole goes.”
Don't worry we do find time to talk about the marketing campaign built upon the central question: What Is The Matrix?
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About the Film Marketing Academy
It all began with a simple content series launched in 2020 by Pascal Fintoni and Roger Edwards, today the Film Marketing Academy is an exciting consultancy programme AND an extensive library of over 100 film marketing campaigns reviewed and organised into 6 main collections:
- '70s and '80s Classics
- Action and Adventure
- Horror and Terror
- Sci-Fi and Fantasy
- Thriller and Mystery
- Comedy and Drama
New film marketing reviews are added regularly alongside interviews with marketing professionals from the movie industry and beyond. So don't miss out and follow us right now!
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Do you fancy even more film marketing stories?
Follow us online for bonus content on film marketing and promotional tactics from across industries:
The Film Marketing Official Website
The Film Marketing Reviews original video series on YouTube
Pascal Fintoni on LinkedIn, Facebook, Instagram, Twitter, YouTube
Roger Edwards on LinkedIn, Facebook, Instagram, Twitter, YouTube
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Thank you for listening, watching and reading this Film Marketing Review with Pascal Fintoni and Roger Edwards. Feel free to send us your movie suggestions and favourite film marketing tactics for a future episode.
Until the next time, continue to make your film marketing campaign better and faster.
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The opinions expressed are the authors’s own and do not necessarily reflect the views of the filmmakers, distributors, marketers, cast and crew mentioned. Whilst we take every precaution to ensure that facts are correct, errors and omissions may occur and the authors assume no responsibility or liability. For a full version of our disclaimer notice please click here.
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